Funded by regional funds, the “Blu Art - i colori dell’aria” (Blu Art - the colors of the air) project is one of the measures with which the city administration aims to combat air pollution while enhancing the city’s streets and squares through art, with urban redevelopment projects involving all of the city’s municipalities.
Jungle communications agency selected five artists (Marco Oggian, ScombinAnto, Serena Gianoli, GeometricBang, and Elisabetta Vedovato) to create street art on pavements using water-based paints produced from recycled raw materials. A non-toxic compound applied to the surface helps improve air quality by absorbing pollutants (including fine and ultrafine particulate matter such as PM10, PM2.5, and PM0.5). The color palette used is reminiscent of environmental maps showing air pollution levels.
The first work was inaugurated on 13 October 2025 in Rome’s 3rd municipality, in Piazza Conca d’Oro. Created by Marco Oggian, it reproduces a large colorful caterpillar covering an area of approximately 96 square meters at the entrance to the Metro B1 station: the surface of the work is capable of absorbing CO2 and pollutants equivalent to that of approximately 30 mature trees.
Born in Venice in 1990, Marco Oggian is a multidisciplinary artist and designer. He often uses simple shapes and bright colors to highlight critical, controversial and social issues. His works have been published in more than 40 books on design, branding, illustration and typography and some projects are exhibited in galleries in cities such as Paris, Barcelona, Berlin, London, Milan, Turin, Seoul and Tokyo.
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L'opera, sempre visibile, sarà pronta il 13 ottobre 2025
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