Creativity and sustainability, urban design and environmental awareness. Funded by regional funds, the “Blu Art - i colori dell’aria” (Blu Art - the colors of the air) project is one of the measures with which the city administration aims to combat air pollution while enhancing the city’s streets, squares and public spaces through art, with urban redevelopment projects involving all of the city’s municipalities.
The project envisages the creation of street art flooring in 15 venues in the city (one in each municipality of Rome) using water-based paints produced from recycled raw materials. Through a process of photocatalysis, a non-toxic compound applied to the surface actively contributes to decontaminating the environment and improving air quality by absorbing pollutants, including fine and ultrafine particulate matter such as PM10, PM2.5, and PM0.5. PM10, PM2.5 and PM0.5. The color palette used is reminiscent of that used in environmental maps of air pollution levels.
The street artists involved in the project are Marco Oggian, ScombinAnto, Serena Gianoli, GeometricBang and Elisabetta Vedovato, coordinated by the Jungle communications agency. Each of them is called upon to interpret the theme of air pollution according to their own style and sensibility, setting the narrative from different perspectives: the harmful effects on humans, the relationship between pollution and overbuilding, the force of nature as a saving agent, and the urgency of changing personal habits. The project is expected to be completed by the end of November 2025.
Venues&works:
Municipio I - Via Nicola Zabaglia, Con l’acqua alla gola by Marco Oggian
Municipio II - Via Rodolfo Lanciani, Speranza by Marco Oggian
Municipio III - Piazza Conca d’Oro, Più piante, meno edifici by Marco Oggian
Municipio IV - Via Verdinois, Girasole by ScombinAnto
Municipio V - Giardino Don Angelo Galafati, La porta della mente by ScombinAnto
Municipio VI - Torre Angela, Fiori che respirano by ScombinAnto
Municipio VII - Via Mondovì, Un ecosistema complesso by Serena Gianoli
Municipio VIII - Via Benedetto Croce 50, Metamorfosi sociali by Serena Gianoli
Municipio IX - Via Ardeatina 1274, La Terra è un labirinto by Serena Gianoli
Municipio X - Via Caterina Segurana, Siamo creature d’aria (1) by GeometricBang
Municipio XI - Parco Giochi Via Caselli, Siamo creature d’aria (2) by GeometricBang
Municipio XII - Largo Federico Caffè, Mi fido di te by GeometricBang
Municipio XIII - Via Mattia Battistini, SOS (1) by Elisabetta Vedovato
Municipio XIV - Via Castiglioni, SOS (2) by Elisabetta Vedovato
Municipio XV - Ponte Milvio, SOS (3) by Elisabetta Vedovato
